Objective: Host an experiential party with live dancers, performers, music performances, and blacklight painting for the elite creators of Musical.ly as we did the live countdown to merge to the TikTok platform.
Role: Event Manager Assistant
Results: The clients loved the party so much that they wanted to run overtime by two hours. Since then, the TikTok app has 500M active users today.
This project would not have been completed without the involvement of the: We Are Gradient Team